Backed By The Industry - Trade Media/Institutions

Click on a photo below to see what they have to say…

Maria Weijers
Specialist hair trade consultant and journalist

Alison Jameson
Alison Jameson Consultants

A measurable, quantifiable system to value hair and beauty professionals' level of expertise has long been lacking in the industry. So the introduction of PHAB Standard is a tremendous step forward to help the professionalism of the business as a whole - a very positive plus - as well as help direct the consumer to the right salon to match her needs and expectations.

It is an honour to be part of the PHAB Standard Non-Executive Board of Directors. Key players have led our industry to great creative acclaim but we need to make sure the business and client care elements of the industry are parallel with our reputation as being a great hairdressing nation. PHAB Standard is about exactly that! The standard educates and encourages salons and salon professionals to always put the client first.