Courses from

Here is a listing of just some of the many education courses you may choose to pursue. Please note these are listed for your convenience only and PHAB is not in any way recommending any one of these courses or educators.

Name of Course
Importance of Communication in Retail
Name of Trainer
Julie Eldrett
City and Date
China, India, London & Dublin / February (China), May (India), March 11th (L'Oreal London), September 22nd (L'Oreal Dublin)
PHAB criteria it covers
All Julie Eldrett Courses will help towards gaining the PHAB Standard and can also be held In-Salon
Brief Description


This seminar is all about people and how we communicate while giving a 1st class professional service. From the moment the customer arrives to the moment they leave we should make sure all of their needs are met in the form of Products, Services and Knowledge. We would not be giving the customer the full professional service they are paying for if any of these points are not covered through our communication skills.

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Name of Course
Importance of Communication in the Colour Consultation
Name of Trainer
Julie Eldrett
City and Date
China / February
PHAB criteria it covers
All Julie Eldrett courses will help towards gaining a PHAB Standard and can also be held In-Salon a
Brief Description
(To attend this seminar you will need to have a full understanding of colour.)

It is very important to give a successful consultation. In the same way as a doctor has to gain a full understanding of the patients’ needs before prescribing anything, we are the same. We must have a full understanding of what the customers concerns and feelings are about their hair and how they look. Only then can we give the right advice and options
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Name of Course
Become Customer Focused
Name of Trainer
Julie Eldrett
City and Date
London, Manchester & Belfast / 26th March, 23rd April & 1st July (London), 3rd July (Manchester), 19th August (Belfast)
PHAB criteria it covers
All Julie Eldrett Courses will help towards gaining the PHAB Standard and can also be held In-Salon
Brief Description
Become Customer Focused is exactly what the title suggests. This day is all about what the customer/consumer likes and dislikes based on my research and also a formal survey along with all my experience. This is a fun day with very serious messages that when dealing with your customers you really need to know to earn their TRUST.

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